Candles come in all shapes and sizes, however most people see them as a one size fits all product. This is far from the truth, with the materials of the candles having different attributes that contribute to that candles experience. In its most basic form a candle can be broken into three parts : Wick, Fragrance and Wax. When making the candles for Aerocense, we extensively did research to craft something that we’d be proud of but also a candle that isn’t the typical off the shelf candle.
First we’ll start with the wick. Most standard candles come with a cotton wick. For our candles, we wanted to go with a wooden wick for multiple reasons. The main reason was the soothing crackling sound that’s produced by the wooden wick. It sounds like a campfire and gives a cozy and warm feeling to the abeyance of the room that candle is lit in. Another reason we chose a wooden wick was its effects on the fragrance and wax. Being wooden, the flame isn’t as tall as it would be from a cotton wick. This lower flame causes the wax to melt slowly which helps preserve the wax but also helps with dispersing the fragrance. The distance scents can reach with wooden wicks are greater than cotton wicks. After testing the wooden wicks, we knew that this was a must have for our candles.
When it comes to the fragrance of candles, it’s what makes the candle that scent. With our fragrances we look for ones that match the location that we are going for. It could be as simple as that location being known for producing an ingredient in that fragrance or as complicated as a location having a carnival and a fragrance fitting the mood for that particular carnival. We are always plotting for our new locations and have a fun time doing it. We are also open to suggestions for new locations.
The last and most important part of the candle is the wax. This had to be the most complicated part of making candles just because of the multiple variances between waxes. We wanted a wax that was non-toxic. This was the most important factor when creating the candles. Paraffin waxes are cheap and common amongst cheap candles. The main problem with paraffin are the carcinogens found in it. Not only that but also the sustainability of the material with it being a petroleum based product. This eliminated paraffin as an option and we went with coconut soy wax. Not only is this wax more sustainable, but also contains no toxins helping us achieve a non-toxic candle. The wax is also good at holding the fragrance. This helps create a strong scent but also allows the candle scent to fill up the room. After testing it we decided that this is the option to go with.
While candles may all look the same, in reality there's multiple factors that go into creating a candle. We took all these factors to create a candle that we are proud of and provides the best experience for our customers. We created a candle that can separate itself from the competition and has a fun and exciting theme to it.